Practical market insight
Understanding the commercial realities of Central Asian markets, with local perspective and practical assessment of market conditions.
Nordic–Central Asia business development
Lazkom helps Nordic companies identify and pursue business opportunities in Central Asia through practical market insight, targeted partner search, curated business meetings and on-the-ground support.
What we do
Exploring the market
Understanding the commercial realities of Central Asian markets, with local perspective and practical assessment of market conditions.
Targeted partner search, facilitated introductions, curated business meetings and focused market visits.
Already active in the region
Expanding existing sales channels and identifying new opportunities across Central Asian markets, facilitating introductions and coordinating local follow-up.
Coordinating local back-office operations, governance, administration and professional services for companies without an established local office.
How we work
We define the commercial objective and concentrate on the market questions that matter.
We identify counterparties, prepare focused business meetings and support agreed next steps.
Depending on the assignment, Lazkom works with local independent specialists and partners to provide relevant on-the-ground expertise.
No standard package. No oversized contact lists. No activity without a clear business purpose.
Why Lazkom

Markets do not open through reports alone. They open through local understanding, strong professional relationships, commercial judgement and consistent follow-through.
Lazkom was founded by Lazzat Eralieva Sørensen, a Copenhagen-based business development professional with personal and professional roots in Central Asia.
Her experience spans more than two decades in international B2B sales, partner development, financial services, procurement and cross-border projects.
That combination brings a Nordic commercial perspective to the practical realities of doing business across Central Asia.
Talk directly with Lazzat ↗A good fit
Nordic SMEs assessing commercial opportunities in Central Asia
Exporters seeking new customers, sales channels or local partners
Companies preparing a focused market visit
Businesses expanding into additional Central Asian markets
Start a conversation
Tell us what your company wants to achieve. The first conversation is about your commercial objective—not a standard sales package.
laz@lazkom.com ↗